Projects per year
Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Collaborations and top research areas from the last five years
Projects
- 3 Active
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El efecto mediador de las capacidades dinámicas en la relación entre el capital social y los resultados de nuevos productos de las empresas de turismo de la región Arequipa.
Zirena Bejarano, P. P., Caryt Málaga, A. K., Quispe Ambrocio, A. D., Parra Requena, G., Merma Valverde, W. F. & Tancayllo Yana, G. N.
1/04/21 → …
Project: Research
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Capacidades dinámicas de innovación, adaptación y su influencia en la orientación pionera: Base de la competitividad de las empresas del sector turismo de la región Arequipa
Chavez Zirena, E. M., De La Gala Velasquez, B. R. D., Hurtado Palomino, A., Arredondo Salas, A. Y., Zirena Bejarano, P. P. & Ruiz-Ortega, M. J.
27/01/20 → …
Project: Research
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Influencia del capital social empresarial en la orientación emprendedora en empresas de turismo de la región Arequipa
Bustamante Carpio, J. A., Hurtado Palomino, A., De La Gala Velasquez, B. R. D., Zirena Bejarano, P. P. & García-Villaverde, P. M.
23/01/20 → …
Project: Research
Research output
- 10 Article
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Incidence of Interorganizational Relations in the Performance of New Products: Mediating Effect of the Innovation Capacity and Technological Dynamism
Zirena-Bejarano, P. P., Malaga, A. K. C. & Zirena, E. M. C., 2023, (Accepted/In press) In: Journal of the Knowledge Economy.Research output: Contribution to journal › Article › peer-review
Open Access -
Indirect determinants of online purchase decisions: A case study of different generations in Peru
Zirena-Bejarano, P., Chavez Zirena, E. & De La Gala Velásquez, B., 2023, In: Innovative Marketing. 19, 1, p. 151-161 11 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Mediating Effect of Subjective Norms in the Relationship Between Attitude and Online Purchase Decision
Zirena-Bejarano, P. P. & Chávez Zirena, E. M., Jul 2023, In: Indian Journal of Marketing. 53, 7, p. 30-45 16 p.Research output: Contribution to journal › Article › peer-review
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The moderating effect of adaptability on the relationship between cognitive social capital and innovation capacity
Zirena-Bejarano, P. P., Tancayllo Yana, G. & Caryt Málaga, A. K., 2023, (Accepted/In press) In: Journal of Facilities Management.Research output: Contribution to journal › Article › peer-review
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Determining the impact of brand value on the credibility of influencers over the purchase decision of millennial consumers
Zirena-Bejarano, P. P., Zirena, E. M. C. & De La Gala-Velásquez, B. R., 2022, In: Innovative Marketing. 18, 2, p. 135-147 13 p.Research output: Contribution to journal › Article › peer-review
Open Access
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27 Congreso Global en Administración de Empresas y Finanzas
Patricia Pilar Zirena Bejarano (Organizer)
2019 → …Activity: Participating in or organizing an event › Participating in a conference, workshop, ...
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Maria José Ruiz Ortega
Patricia Pilar Zirena Bejarano (Host)
2019 → …Activity: Hosting a visitor › Hosting an academic visitor